Learn Content Marketing 101 as Joe Pulizzi shares his top tips and the critical content marketing mistakes you must avoid.
Our guest today on 30 Experts in 30 Days is Joe Pulizzi.
Joe Pulizzi is founder of Content Marketing Institute, the leading education and training organization for content marketing, which includes the largest in-person content marketing event in the world, Content Marketing World. Joe is the winner of the 2014 John Caldwell Lifetime Achievement Award from the Content Council. Joe’s fourth book Content Inc. will be released September 2015. His third book, Epic Content Marketing was named one of “Five Must Read Business Books of 2013” by Fortune Magazine. You can find Joe on Twitter @JoePulizzi. If you ever see Joe in person, he’ll be wearing orange.
Check out my interview with Joe to gather fantastic ideas from Joe on: